A strong brand identity goes beyond visually appealing designs — it thrives on clarity, consistency, and a well-defined strategy. Many brands struggle to stand out because their visuals lack proper structure, resulting in low engagement and weak recall. Partnering with the best graphic design company or experienced graphic designers in Chennai helps you build a cohesive visual languag... https://gridsglobal.com/why-brand-identity-fails-and-how-graphic-design-fixes-it/