Most leaders assume they know what’s wrong with their conversions.
They do what modern marketing teaches them to do.
Results plateau.
It’s a failure of diagnosis.
This is the central argument of The https://kaitlynapkx609225.newbigblog.com/48213710/the-real-reason-your-conversions-aren-t-improving-why-most-conversion-efforts-fail-anyway-insights-from-the-psychology-of-yes-by-arnaldo-arns-jara-you-re-not-failing-you-re-misdiagnosing-a-better-way-to-fix-conversions-why-data-formulas
